Builders’ Digest Talks Marketing

The 4th Quarter edition of Builders’ Digest, the magazine of the Builders Association of the Twin Cities is out and online. The theme of this issue is marketing, so naturally T&T Designs is involved.

One nice feature of the issue is a recap of marketing tips and ideas that were generated at a BATC marketing panel discussion back in July (pg. 14). Todd Hollingsworth of T&T Designs, Inc. was a member of that panel, and many good, practical marketing ideas were exchanged.

Also from T&T is a feature article on promotional marketing (pg. 16). This aspect of a sound marketing program is often trivialized or ignored outright, but the facts prove it to be one of the most effective ways to spend advertising dollars, as the article points out. T&T’s new ASI division, T&T Advertising, is built on 20 years of experience in that industry that includes promotional products, premiums and corporate awards.

There are other good feature articles and extras on marketing in this issue as well, including the value of networking and a positive snapshot of our housing market. We’re proud to be contributors to the Builders’ Digest, to BATC, and to the Twin Cities strong and diverse builder community.